The Smart Silicone Strap That Makes Reading Effortless

Anderson
Aug 27
2 min read

What Is Strapsicle?

Strapsicle is a cleverly designed silicone hand‑strap accessory for e-readers like Kindle and Kobo. It easily slips onto the corners of your device, allowing you to hold it safely and comfortably—whether you're reading in bed, at the beach, or lounging on the couch. News.com.au

The Inspiring Origin Story

Created by Aussie mum Lou Rice after her Kindle accidentally dropped on her baby’s head during breastfeeding, Strapsicle evolved from a simple DIY solution into a viral sensation. Available in 14 colors and four sizes, each set costs around $23.95 and is made of silky-soft, premium silicone. The brand boomed, hitting over $1.5M in sales by its second year and even securing a $250,000 investment on Shark Tank in exchange for a 22.5% stake. News.com.au

Why Readers Love It

Trustpilot reviews (4.2–4.9/5) highlight how Strapsicle has made reading less tiring and more enjoyable:

“Game changer! No more Kindle to the face or a sore hand!”
“They’re really sturdy, I don’t have any doubts about dropping my Kindle at all. Delivery was super quick.” Trustpilot Trustpilot

Real talk from Reddit users:

“Strapsicle comes with two straps, but I only use one. Very comfortable once I got used to it.” Reddit“Love strapsicles! It’s pricey but the most lightweight and comfy setup I’ve tried.” Reddit

What to Consider

While many swear by it, there are a few small trade-offs:

Case compatibility issues
- Some users found the straps don't fit well over bulky or bump-corner cases and suggest using them without a case or opting for Strapsicle’s clear, minimalist models. Reddit+1
Minor comfort quirks
- A few reported front-corner irritation or awkward placement depending on holding style. Still, these were often fixed with slight adjustments. Amazon Fakespot

Quick Overview Table

Feature	Insight
Comfort & Control	Ultracomfortable strap that significantly reduces hand strain and e-reader drops.
Design & Colors	Available in 14 vibrant colors and four sizes to suit various devices.
Trust & Popularity	High ratings (~4.2–4.9/5) and global acclaim—including a successful Shark Tank appearance.
Case Fit Considerations	Best without bulky cases; minimalist cases or strap-only use work best.